Business In Action

Focus and Suitability

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Course Summary

B2

Upper Intermediate

This course has been designed for students in their middle or later years of general secondary or vocational school who wish to increase their understanding of business issues and practise related communication skills in English.

Students discover how businesses are evolving to meet the challenges of globalisation and new emerging markets. They learn about different business models and what it takes to become a successful entrepreneur.

During the course they spend time working in groups to develop a new product, devise a business plan and make strategic decisions regarding sales, promotions and advertising, product placement and branding – in fact everything they need to do to get their product to market! Along the way, they will also develop associated language skills, learn how to plan and deliver a presentation, and be asked to consider issues such as ethics and gender issues in business.

This is a great course for students who want to develop their English skills, have a genuine interest in business and who respond to a ‘hands on’ practical approach to learning.

Business Communication

Business Booster

Target Age

15-18 years

Business in Action

CEF Level

B2

Business English

Length of Course

1 Week

Hours per Week

25

Course Downloads

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'Can do' Outcomes

Core Contents

This Course

I can agree and disagree and provide justifications for my opinionsI can describe the notion of supply and demand, and explain the difference between setting up in business as a sole trader and in partnershipI can match a range of currencies to the countries in which they are usedI can describe some characteristics required to be an entrepreneurI can express a personal opinion and a polite opinion about someone elseI can give an oral summary of key information from an articleI can give a very short presentation with minimal preparationI can make appropriate use of a range of banking terms relating to everyday personal and business transactionsI can understand a company management structure and describe qualities required for certain roles within businessI can write a basic business plan using appropriate terminologyI can ask for and give information in a simulated business phone callI can write a business letter using appropriate language and conventionsI can report what has been said by a third partyI can compare the outcome of plans and strategiesI can use a range of advertising terms and separate fact from opinionI can use a range of technical vocabulary related to work and skillsI can use ordinal numbers and adverbs of frequency to describe rankings I can plan and deliver an effective presentation using conventional structuring devices and discourse markersI can discuss aspects of ethical business practiceI can understand the basic relationship between branding and advertisingI can use a range of phrasal verbs appropriatelyI can draw key information from a job advertisement and write a tailored CV and personal statementI can ask and answer questions in a formal environment such as a job interviewI can understand the way in which newspaper articles are structured

Different business models, e.g. sole trader, plc, partnership, etc.‘want’ versus ‘need’ in societyTeenage entrepreneursBanking terms and how to open a bank accountForming small companiesCommunication: telephone skills, business letters, breaking newsAdvertising slogans: fact versus opinionGender issues in businessOnline business: a case study of the growth of e-bayBusiness ethics: problems and solutionsBrand awareness and media promotionsJob applications, CVs and interviews

All Business
English Courses

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